Bombshell Shop

Beauty & Sustainability

We’re proud to say that since 1996, Davines has been at the forefront of creating luxurious haircare products with the highest-quality ingredients. Being a family company has not only allowed us to be hands-on in every aspect of our business, but it also gives us the freedom to focus on our priorities in the beauty space, such as sustainability, biodiversity, and social good. That’s why for more than 20 years, our tagline has been “beauty + sustainability”—for we believe you can’t have one without the other. While we initially set out to be a professional line created for hairstylists and salons, our mission has resonated with many beyond them, which is why you can now find our formulas—which are still designed, formulated, and manufactured in Parma, Italy, as they were at the very beginning—all around the world.

 

A big part of what makes our products so special is the super-high standard for ingredients. Every hair type, whether you’re working with coily, fine, or color-treated hair, merits its own targeted treatment, which is why we offer so many collections. Hair textures aren’t created equal, so why should your products be?

 

But though they’re varied, our collections have a few things in common. They’re rich in biodegradable ingredients, for one, which makes them sustainable and thus minimizes waste. And that sustainability and love for the earth are at the heart of the ingredients that go into each one.

 

Crafting natural hair care products is just a part of what we do. Because in our eyes, beauty means more than just healthy hair. It also entails thoughtfully-chosen botanical ingredients, minimizing our impact on the earth, and doing good at every level of our company.